Travelweek Canada Program
Travelweek is Canada’s best-read and most trusted source for travel industry news, committed to delivering in-depth and relevant news coverage to Canadian travel professionals through a number of dynamic media channels.
Brand USA campaigns feature a bespoke digital marketing campaign with exposure across several channels including a Brand USA microsite, e-newsletters, dedicated e-blasts, webinars and social media.
Program Benefits
- Travelweek is the #1 travel trade media company in Canada reaching the most frontline travel agents in the country.
- Highest number of social media followers among trade media.
- Travelweek’s audience is highly engaged with their content. They have a travel trade newsletter database of 25k agents with 22% engagement.
- Largest and most diverse portfolio of Canadian trade medias - a one-stop shop, with anything from digital & print opportunities, educational platforms, French market presence, video, social media brochure fulfillment, bespoke contests and customized special client editions.
Dates
Markets
Package Details
Travelweek Media Campaign 1
• Brand USA Microsite: one year featured placement
• Special Edition Newsletter: 4x
• Homepage Digital Sponsorship: 1x month
• Webinar: promotion, registration & link to microsite
• E-blasts: 3x dedicated messages
• Travelweek Magazine: 1x full page advert. (digital)
• Social Media: 1x week pin on Facebook & X
Estimated Impressions: 890,000
Campaign length: 4 months
Travelweek Media Campaign 2
• Brand USA Microsite: one year featured placement
• Special Edition Newsletter: 3x
• Travelweek Daily Newsletter: 2x
• E-blasts: 3x dedicated messages
• Travelweek Magazine: 1x half page advert. (digital)
• Social Media: 1x week pin on Facebook & X
Estimated Impressions: 445,000
Campaign length: 3 months
Travelweek Media Campaign 3
• Brand USA Microsite: one year featured placement
• Special Edition Newsletter: 2x
• Travelweek Daily Newsletter: 1x
• E-blasts: 3x dedicated messages
• Social Media: 1x week pin on Facebook & X
Estimated Impressions: 267,000
Campaign length: 2 months