PriceTravel Program
Brand USA is partnering with PriceTravel, one of the most recognized and innovative OTAs in Mexico, to create multi-platform marketing campaigns to increase exposure in the Mexico market.
Brand USA offers robust post-campaign reporting including media metrics and bookings.
Program Benefits
- Custom, dedicated USA landing page with products and booking engine.
- Multiple digital touchpoints to drive bookings.
- FY24 Brand USA partner campaigns averaged a 43:1 ROI.
- Dedicated training webinar with Mexico travel agents.
Dates
Start Date:
End Date:
Ongoing
Markets
Mexico
Package Details
Media Campaign 1
Third Party Media:
- Digital banners on external websites: 2,128,000 imp.
- Search and display ads on Youtube and Google ads network: 1,100,000 imp.
- Video Wall T1 or T2 Mexico City Airport: 800,000 imp.
Owned Assets:
- PriceTravel.com website display ads: 4,120,000 imp.
- 6 e-newsletters on Pricetravel.com: 1,170,000 total recipients
- 5 social media organic posts (Facebook)
- 80 sales kiosk screens: 1,800,000 imp.
- B2C landing page on PriceTravel.com
- Magazine blog, +1,000 words: 1,500 imp.
- Training/travel agents - 1 day webinar: 80 agents
- PriceAgencies.com display ads – trade focused: 168,000 imp.
- 6 e-newsletters on PriceAgencies.com – trade focused: 81,6000 total recipients
- B2B landing page on PriceAgencies.com – trade-focused
Total estimated impressions: 11,300,000
2 month campaign
Media Campaign 2
Third Party Media:
- Digital banners on external websites: 1,064,000 imp.
- Display ads on Youtube and Google ads network: 800,000 imp.
Owned Assets:
- PriceTravel.com website display ads: 3,090,000 imp.
- 4 e-newsletters on Pricetravel.com: 780,000 total recipients
- 2 social media organic posts (Facebook)
- 80 sales kiosk screens: 1,200,000 imp.
- B2C landing page on PriceTravel.com
- Magazine blog, +1,000 words: 1,500 imp.
- Training/travel agents - 1 day webinar: 80 agents
- PriceAgencies.com display ads – trade focused: 56,000 imp.
- 2 e-newsletters on PriceAgencies.com – trade focused: 27,200 total recipients
- B2B landing page on PriceAgencies.com – trade-focused
Total estimated impressions: 7,000,000
2 month campaign
Media Campaign 3
Third Party Assets:
- Digital banners on external websites: 558,000 imp.
- Display campaign on Google ads network: 300,000 imp.
Owned Assets:
- PriceTravel.com website display ads: 2,060,000 imp.
- 3 e-newsletters on Pricetravel.com: 585,000 total recipients
- 1 social media organic post (Facebook)
- 80 sales kiosk screens: 1,200,000 imp.
- B2C landing page on PriceTravel.com
- Magazine blog, +1,000 words: 1,500 imp.
- Training/travel agents - 1 day webinar: 80 agents
- PriceAgencies.com display ads – trade focused: 56,000 imp.
- 2 e-newsletters on PriceAgencies.com – trade focused: 27,200 total recipients
- B2B landing page on PriceAgencies.com – trade-focused
Total estimated impressions: 4,700,000
2 month campaign